Its advantage 1, Internet technology sends the corporate public relations theme activities to a virtual service platform, and the corporate public relations practice activities are no longer limited by time or region.
2. According to the professional skills of Internet technology, timely interaction between enterprises and customers, news media and audiences is very possible.
There are some basic standards for the transmission of Internet information. The norms formulated by this rule境期内受众群体不寻常的心理特点。依据这种规则，能够在非常大水平上缓解受众群体的严重后果和恐惧心理，进而在解决困境层面充分发挥积极主动功效。
一直坚持坦诚的情绪，You don't have to evade to deal with difficulties, dare to be responsible, if you get the trust and understanding of the audience. The key purpose of Internet public relations is to persevere and honesty is the basic standard to ensure reasonable execution.
Rule 5: Ensure the consistency of origin
The big taboo is that the content of the information is not the same, so only fraud and destruction of the trust created in the dilemma. If multiple parties cannot guarantee the consistency of information content, it is unlikely to carry out crisis management.
Rule 6: Ensure effective communication with the news media
The news media plays a very critical role in Internet public relations. It is not only the transmission of information content, but also the supervision of the dilemma. Therefore, ensuring effective communication with the news media immediately jeopardizes the position and results.
Rule 7: Information content is not boring
During this whole process, the audience and the news media did not like to listen to long stories. They had to talk about the details.内容，及时把握全新发展趋势的事情，内非常容易了解，有益于散播。